Logo for Klatreeventyr AS
2018
2018
I made the logo for Klatreeventyr AS upon request. The logo was a tweak on their original logo which they were not happy with. Klatreeventyr uses this logo on merch, the company car, in promotion, and their website, klatreeventyr.com.
I have, and still do, make redesigns for Klatreeventyr in connection to specific events/merchandise.
I have also done UX consulting recently, on how they can improve their website, regarding UX writing and structure.
I have, and still do, make redesigns for Klatreeventyr in connection to specific events/merchandise.
I have also done UX consulting recently, on how they can improve their website, regarding UX writing and structure.
Fittestemning Graphical Profile
2022
2022
Summer 2022 I attended Steinkampen, a bouldering competition/festival. The festival demanded a team name, and as my team consisted of fearless, strong women, I saw the opportunity to brand our team, making our participation into something bigger than just "one of the teams". My team consisted of women with strong personalities and unique charismatic spirits–individuals that can empower women in climbing. I suggested we created a "brand identity". The team loved the idea, so I made a logo and graphical profile, which we printed on t-shirts that we wore during the competition. We made an Instagram account, where we presented ourselves with aliases, and shared content reflecting the festival vibe and our team spirit. The team name, Fittestemning, is a pun on the Norwegian phrase "Guttastemning". The concept inspired other teams to do the same—make costumes and Instagram profiles to promote their own teams.